Meet the family (and other animals)
Video produced by Whole Foods Market
why call the company yellow barn
Occam’s Razor. Sometimes the most logical explanation is the real answer. We bought the farm we live on in 2001, and right on it was this dilapidated barn desperately in need of paint. Victoria had driven her yellow 1974 VW super beetle from California to New York to be with David. Our part of New York is cold and gray much of the year, so for fun, and to add a little color to the winter landscape, we matched the 'yellow bug' paint and applied it to the barn. We never tire of looking at it every day. We have nothing against red barns, but we are definitely Yellow Barn people.
It glows next to the fields. We also live out in the remote
countryside of upstate New York. It’s serves as a marker for friends to find us when their GPS goes dead.
There’s more, though. Sometimes you stumble on something that grows in meaning. A barn is where things are stored — fresh produce, hay, equipment. It’s a shelter for animals and people. It’s a center because the day often starts from a barn, and ends up there as well.
Yellow Barn, the company, is where distribution of great
biodynamically-grown foods begins. It’s bright yellow so you can find us on the store shelves. And we hope you’ll never tire of tasting our foods, any day you choose.
A brief history of the company
The first Yellow Barn biodynamic pasta sauces came out in 2013. They were sold through Good Boy Organics, manufacturer of organic snacks, which was founded by David and Victoria Byrnes the year before.
The advent of our sauces came from an evolution of thinking about agriculture.
In the 1990s David and Victoria were separately involved in the natural products industry, selling great natural products to retailers. They met at a trade show, and in 2001 they founded Integrated Organics Company, a brokerage selling organic foods. This led to their distribution company Integrated Global Company. It was all about organics.
Then in 2008 they read more about biodynamics, and recognized two things. First, that biodynamic agriculture was the kind of farming they believed in, and secondly, that the biodynamic market in the U.S. was tiny, and needed to grow.
They went to Europe, which had an established market for biodynamic foods. Long story short, they decided that the first products under the Yellow Barn label would be biodynamic pasta sauces from Italy. Because they already had a company in place, Yellow Barn was distributed through Good Boy Organics, which is why you read that on our labels.
How we run the company
Right now, we’re small. But we don’t plan on staying that way.
Our values, principles and ethics won’t change, no matter how big we become. The only difference growth will mean is that more biodynamic foods will be eaten.
We have a solid foundation in place. Good people. Good partners. Good land. Good food.
We’re enthusiastic about what we do, and our intentions are always for the betterment of the planet and people. We express this ‘betterment’ through our relationships with our suppliers, manufactures, partners, farmers, and you, the people who interact with us.
We actually think we can change the world...crazy, we know. We’re about changing our relationship to farming, ecology, and food, one biodynamic farm at a time.
David & Victoria Byrnes have a combined 30 years experience in the organic food industry. In 2001 they found Integrated Organics Company selling organic food nationally. In 2009 they founded Integrated Global Company to import and distribute organic food nationally. In 2013, Yellow Barn Biodynamic pasta sauce was launched. They have been avid consumers and advocates for sustainable agriculture. They live on a certified biodynamic and certified organic farm in upstate NY with their three children. Their passion and dedication to feeding their children the healthiest food possible led them to biodynamic agriculture and establishing their farm.